Trendy

The same day Reality Macedonia published a critical article by Darko Angelov on missing Macedonian public relations, I got word that MIM set up a special site for PR education, called PR.ORG.MK. How appropriate. I love coincidences, but also warn against attempting to "read" from them. :-)

The problem with Macedonia's PR impotence is missing opportunities (which come at the least opportune moment, check the link to Marphy legislature), and refusing to learn from past mistakes. And not planning ("failing to plan is planning to fail" - an American proverb). So basically, working both ends of the time scale against the middle, and being the middle!